Insights

Part of the motivation for starting this 30 Day Blogging for Breakfast Challenge was the fact that I’d let my regular commitment to blogging...

One way to generate more content for your blog (and broaden your reach) is to invite others to create guest posts.

You could ask your clients and...

Do you know what your marketing assets are? Is it time to take stock?

See where you can exploit existing materials further and maximise their full...

This is the fourth in my series of daily vlogs this week to help future-proof your business whatever the economic weather.

Today I am sharing the second in a series of 5 top tips to help you prepare your business to thrive (not just survive) if we find ourselves...

A more personal connection with clients is what gives small and medium sized businesses the edge over bigger corporate companies. To take advantage...

Today I want to share an exercise with you that will help you develop a more distinctive PERSONALITY and tone of voice for your blog (and other...

Today I want to help you identify the core PRINCIPLES which are the foundation for your business, brand and blog. These are universal values which...

Note down WHY you are blogging and WHO you are writing for and stick this note above your desk. This will help you keep on track with writing more...

So today we are kicking off the Blogging for Breakfast 30 Day Challenge. This is your chance to get some support and motivation with developing...

Are you like me? Setting yourself a target to blog consistently but failing miserably as other more urgent work gets in the way?

I've been a...

On 5th July I featured on Channel Radio’s Business Bunker show with Paul Andrews and Jules Serkin alongside fellow guest Louisa Latham from...

On 12th July 2016 I will be speaking at the PSA South East regional bi-monthly meeting at Brands Hatch Place Hotel. More info and booking ...

This week I featured in the Kent Messenger news twice – once in this article commenting on the growth of turnover, sales and profit...

If you find marketing your business difficult because it feels unnatural for you to ‘blow your own trumpet’, ‘sing your own...

I have recently been using video blogging (vlogging) and recording myself on camera to help share messages as part of my marketing mix. In this...

On 10th March 2016 I will be speaking at the Kent Invicta Chamber of Commerce B2B event at The Hop Farm.

I’ll be sharing some insights...

Fellow Kent-based marketer David Shaw kindly invited me on to his Getting Ahead podcast to talk about Finding and Keeping Your Best Clients in...

While I understand the importance and principles of effective social media marketing, it’s tricky staying on top of it all when you’re...

Fruitful marketing is marketing that yields measurable results, and has an impact on your long-term profitability. In your business that might...